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Case study · Nonprofit

Nonprofit Welcome Series

Welcome and community emails for a veterans' nonprofit — warm, mission-first design that treats supporters like members, not donors.

ClientVeterans Valor
PlatformESP-agnostic HTML
ScopeWelcome + community series
The emails

Real designs, straight from the programme.

Veterans Valor — nonprofit welcome series, email 1 of 2
Veterans Valor · email 01
Veterans Valor — nonprofit welcome series, email 2 of 2
Veterans Valor · email 02
What made it work

The approach.

Mission-first storytelling structure
Impact stats presented with dignity
Accessible, high-readability formatting
Donation CTAs that don't guilt-trip
60+Email clients tested
41Real emails in portfolio
£95Single email, from
24hFixed quote turnaround
Deliverables

What you receive with this programme.

Custom design files (Figma) — yours to keep
Hand-coded, commented HTML files
Render-test report across 60+ email clients
Dark mode & Outlook verification
Upload & setup in your email platform
Mobile-ready responsive build
Accessibility & alt-text pass
Post-launch tweak round included
Platforms

Built for the platform you already use.

KLAVIYOMAILCHIMPSHOPIFY EMAILOMNISENDHUBSPOTANY ESP · RAW HTML

Every project is designed for your platform's editor and set live in your account — see Klaviyo email design or Mailchimp templates.

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£95 / fromSingle email — designed, coded, tested & uploaded
£295 / fromFlow package — 3–5 emails, connected in your platform
See pricing →

Want something like this?

This programme combined custom email design with hand-coded HTML development — the same end-to-end service we offer every client, from £95 per email.

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