Case study · Apparel / Ecommerce
Seasonal Campaign System for an Apparel Brand
A campaign email system for a US apparel brand: limited drops, seasonal moments and community-first sends — ten emails sharing one design language.
The emails
Real designs, straight from the programme.
What made it work
The approach.
Limited-edition drop mechanics (numbered units, VIP early access)
Dark, cinematic art direction consistent across sends
Community and cause emails that don't feel like marketing
Modular system so new campaigns ship fast
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This programme combined custom email design with hand-coded HTML development — the same end-to-end service we offer every client, from £95 per email.
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